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Entries in marketing (3)


PopSop: Social Vending

Social vending: creating experiences and dispensing connections

Vending machines have a long history dating back to 215BC. Greek mathematician Hero created the first vending machine dispensing holy water in exchange for a coin. Now fast forward to 1880 where the more modern style vending machine was created in London dispensing postcards. From there, it didn’t take long for vending machines to pop up in the U.S. and the rest of the world.

In 1888, the Thomas Adams Gum Company introduced vending machines in New York’s subway platforms dispensing Tutti-Fruiti gum. By the early 1900s, vending machines sold everything from stamps, cigars, candy, gumballs and postcards. In the 1920’s, vending machines began dispensing sodas into cups and cigarette machines came onto the scene. By the 1960’s canned soda machines came to market. Today you can get anything from a hot meal to the latest tech gadget, rent movies and even buy live fish or fresh eggs. You can also insert bills, pay with credit cards, or scan your phone for payment all with the push of a button. The vending revolution has forever changed the retail landscape bringing convenience and immediate gratification to every user. continue reading...

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What's In A Name?

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PopSop: Finding the Rainbow Connection

To read the article on PopSop, please click here.